Full name
Lizakova R. A.
Academic degree
Academic title
Assistant professor
Organization_eng, position
Baranovichi State University,
Research interes
Current rating (a total rating of article)
453

Articles in the journal (2)

Lizakova R. A. , Gil W.M.,
CORRELATION AND REGRESSION ANALYSIS OF INFLUENCE OF FACTORS OF MARKETING ENVIRONMENT ON THE ORGANIZATION
08.00.13 Mathematical and instrumental methods of economics
Issue: Issue 3
Опубликовано: 28.01.2019
IDA [article ID]:
Views: 68
Annotation:

The article deals with the application of correlation and regression method of mathematical statistics as one of the quantitative methods of analysis of influence of factors of the marketing environment on activity of the industrial enterprise of JSC "March 8".

On the basis of the correlation analysis the most significant factors affecting the efficiency of the enterprise are determined. Based on the regression analysis, the regression equation is constructed, which allows us to consider the main vectors of strategic development of the enterprise

Key words: correlation; regression; equation; marketing environment; knitting market; conditional organization

    .pdf (320.3 Кб)

Lizakova R. A. , Dmitrichenko S. Ya. ,
THE FORMATION OF A STRATEGIC MODEL ANALYSIS OF THE FIVE COMPETITIVE FORCES OF M. PORTER ON THE EXAMPLE OF ORGANIZATION
08.00.13 Mathematical and instrumental methods of economics
Issue: Issue 2
Опубликовано: 10.05.2018
IDA [article ID]:
Views: 385
Annotation:

The article analyzes the situation on the domestic industry market of knitwear in the Belarus, determines the specificity of this market, the degree of sectoral competition, vied the main competitive forces witch affect to the activities of conditional organization. On the basis of this analysis, the strategic model of M. Porter's competitive forces was formed and the aims of improvement of marketing activity directed on decrease in pressure from competitors are outlined.

Key words: market; knitwear; competition; the model of M. Porter; conditional organization.

    .pdf (411.5 Кб)

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FRESH ISSUE

Submission of articles: till 25.05.2019, 25.11.2019
Publication on the website: 25.06.2019, 25.12.2019